USA viewers love SVU. So to give their faithful fans a little something back, USA created a series of sponsored spots featuring the SVU cast talking about their work on the show. NuContext quickly got to work. Our production team set up a shoot on the show’s set in New York while our writer came up with questions for each cast member. After a whirlwind shoot, NuContext’s post-production team pulled some of the best interview moments and constructed a spot with several of the show’s principal players talking about the legacy of this television institution. Our extensive work on USA’s SVU marathon promos made it a snap to find supporting bites from the show. The sponsor loved the spot, and USA made SVU Behind the Scenes promos into a monthly television event.
- Live Action